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ShowTex is a worldwide leader in inventing, manufacturing and installing innovative flame retardant fabrics, tracks and motion control systems for achieving the creative vision of theatre, event and entertainment professionals.
Amazing Stage Fabrics in Motion
Fashion brand Mugler put on a breathtaking show at the Paris Fashion Week catwalk, showcasing a divine selection of velour and satin backdrops that disappeared in a flash thanks to ShowTex’s finest reveal systems.
Announcing upcoming fashion trends calls for the right mix of mystery, hype and impact. No better way to increase the suspense on the catwalk than by using reveal solutions to change the scene.
At blazing speeds, one iconic backdrop after the other drops, opens or is pulled away: from splashing red velvets to glossy silk and a white sharkstooth scrim. With the clever timing of the curtain drops and openings, the runway models seem to appear out of nowhere while the catwalk continuously changes shape and atmosphere. A clever way to keep the audience on their toes.
Ever experienced a massive silk drape suddenly whirling down? The highlight of the event was without a doubt the moment a giant glossy fabric disappeared in a matter of seconds. Magic at the push of a button? That must be ShowTex’s HiSpeed Reveal showing off its wits!
Apart from all the swift set changes and flying drapery, the fashion event put in the effort to add a green touch to the show as well. By relying on ShowTex Rental range for some of the stage textiles and reveal systems, the designers limited the number of single-use fabrics and tailor-made drapes. Who says a show with eco-friendly materials can’t be captivating?
Inspired by this fashion event and looking for more references?
Project credits:
MUGLER I FW24. Directed by @torso.solutions
Show & Film produced by @division.global
Creative Director @cadwallader
Spatial Design @studiodennisvanderbroeck
Light Design @tomvisserdesign