About us
ShowTex is a worldwide leader in inventing, manufacturing and installing innovative flame retardant fabrics, tracks and motion control systems for achieving the creative vision of theatre, event and entertainment professionals.
Montblanc
Shanghai, China
October 2017
An ultra-fine ShowTex scrim set the tone during the launch ceremony of the new Montblanc Star Legacy watch in Shanghai.
The 20 running metres of flame-retardant LaserTulle served as a see-through projection surface showing off the famous Montblanc star emblem.
Various panels of scrim were positioned behind one another forming a dazzling multi-layer setup that recreated the vast night sky. The 3D projection effect represented the hexagonal white Montblanc star which immediately captured all guests' attention. An excellent way to guide them to the highly-anticipated expo focusing on the beauty of watch-making heritage.